About Us

An epitome of the Swan’s elegant beauty that is the Australian viticultural landscape，Auswan Creek is a leading Australian wine company championing the country’s fine wine pedigree. Our leading portfolio of fine wines are crafted with passion, skill and innovation of our Winemakers. Wines produced by Auswan Creek are recognized and awarded around the world. The Swan Wine Group Team invites you to experience our passion for innovation by trying our wines and becoming part of our story.

Our Brief

Vine Age

There is something magical about an old vine and the fruits it yields. Their resillience in standing the test of time, reflects a limited, but richly rewarding prize. The vine’s cordon and prized fruit can be likened to the out stretched arm of Mother Nature, giving her scarce gift to the winemaker. Much of Auswan Creek’s wines are crafted from the rarest centennial Vineyards with the minimum vineyard age being twenty.

Terrior

Sunshine hours, sea breezes, soil profiles, rainfall and land topography etc; – our site selection is a 100 year investment and can’t be overstated. It starts with the viticulturist’s understanding of these elements, dictating the vines’ growing environment and the ultimate craft of an Auswan Creek wine.

Detail

Selecting fruit, checking press cycles, monitoring fermentations, nursing maturing oak barrels and scrutinising blending programs is part of a winemaker’s day. It is estimated that our winemakers taste each parcel of wine more than 100 times during the winemaking process. It is this attention to detail that makes the difference between great and exceptional.

Maturation

The old art of cellaring is utilised at Auswan Creek. After 12-18 months of barrel maturation, the wines are bottled for a further 6-12 months of cellaring before they are enjoyed by the world. This process, though lengthy, brings big, rich structured wines which are approachable too many. Auswan’s wines can be tasted at release, or can bring a more rewarding taste to those with the patience to wait 5-15 years.

1908 Vineyard

First planted in 1908 our Centenarian Vineyard on Stockwell Road stands as one of the oldest in the Barossa Valley. The fruit produced is of the highest quality and is a prized jewel of the Barossa. The Shiraz from these 100+ year old vines is dry grown, cropped at extremely low yields, handpicked and aged in new French oak to produce wines with unequal intensity of flavour. As our Centenarian Vines have truly withstood the test of time, this iconic Barossa Shiraz will cellar 10+ years to become one of the great wines of Australia.

Cellar Door and Winery

A couple hundred metres away from our Vineyard is our boutique Cellar door and recently upgraded state of the art 250 tonne boutique winery. This winery is where the processes of many of our iconic products begin, where the pristine 1908 vineyard grapes are transformed to exceptional wines.

Major Production Base

Growers Wine Group (GWG) is one of Auswan’s major production bases. Located in Waikerie, South Australia, the winery and vineyards are situated next to the Murray River in optimal locations.

GWG, with its impressive 60, 000 tonne crushing capacity makes it top five in Australia. Additionally, the 2000 hectares of vineyards are a grandeur to witness

Our Executive Team

Wei Li

Chief Executive Officer - Global

Our co-founder and CEO, Wei Li, has been active in the world of business for over 25 years, accumulating experience worldwide. In recent years, he has become the director of the Australian wine and spirit association, top 10 Chinese Australian Entrepreneurs and received many awards like the Hurun outsanding Achievement Award.

Ben Riggs

Chief Winemaker

Ben Riggs, our Chief Winemaker, the custodian of Auswan’s fine wines has proudly served the Australian wine industry for over 25 years, accumulating numerous awards and accolades. His achievements and experience range from two time Australian Best Wine Maker to being ambassador and chairman of a multitude of events and organisations.

Geoff Raby AO

Brand Ambassador

Geoffrey William “Geoff” Raby AO is an Australian economist and diplomat. During his 27 years of diplomatic service, he has accumulated impressive ambassadorial statuses. Just two of many notable positions are Deputy Secretary in the Department of Foreign Affairs and Trade to former Australian ambassador to China.

Wendy Mao

Managing Director - Global

Wendy Mao, our Co-founder and MD has more than 20 years of management experience in corporates all over the world. After settling in Australia, she received her Master of Business Administration at Macquarie University. Recently she was granted Elite Women Entrepreneur and sits in the Boards of many organisations.

Steven Greig

Marketing Director - Global

Our marketing director, Steven Greig has over 20 years of marketing and management experience internationally and in Australia. Having worked in a variety of industries, Steven brings a multitude of experience to Auswan Creek. Steven is a well know MC around the world, winning many prizes internationally.